Beer Discrimination

@bhopps83 #BeerRun @run_beer

When Rolling Rock first arrived in Saskatchewan, I couldn’t have been more excited. This “Extra Pale” lager has been one of my favorite American brands of beer for a long time, and to see it stocked in the shelves of my local pub was, for me,a sign that things were changing around here. The stereotypical prairie beer drinker was finally starting open up to a wider variety.

I thought that way, until I actually started talking to people about Rolling Rock. Here’s an example of how one of my conversations went:

Joe Prairie Six-Pack: “Rolling Rock? Never heard of it, is it any good?”

Me: “It’s one of my favs, you should try it!”

Joe Prarie Six-Pack: “What’s it taste like?”

Me: “It’s kind of like an American version of Steam Whistle.”

Joe Prairie Six-Pack: “AMERICAN?! Pbffff pass...”

This might come as a surprise, but there are some pretty good brewery’s and beers coming out of the states. Although The Latrobe Brewing Company’s Rolling Rock brand was sold to mega-beer company, Anheuser-Busch in ‘06, it still happens to be very good.

First brewed in Latrobe Pennsylvania in the late 1930’s, Rolling Rock stayed out of the big guys hands for nearly 70 years, and was probably one of the more recognisable micro-brewed brands. Once Anheuser-Busch got a hold of the recipe, they brewed Rolling Rock out of their Newark plant, and the rest is as we know it today.

I have to laugh when someone sneers at an American brew because chances are they’re missing out. Rolling Rock in Particular because it’s very light and crisp, perfect for a hot summer day.

Dismissing a perfectly good beer, based entirely on where it comes from is descrimination in it’s highest form. Without trying to get extremely preachy here, there are laws in place that ensures you don’t do the same to your fellow neighbour. Shame on you folks who dismiss the beer for where it comes from.

Now, taking my arguement back to liquid form, unfortunately, I think alot of beer drinkers in this province are the same people who subscribe to the Tim Horton’s rule for coffee, in thinking there is only one type of coffee.

There is more than one type of coffee in the world, and, as well as  having more than one type of person on earth, fortunately there is more than one type of beer. yum. I for one say, “love thy neighbouring brews.”